I walked into a Prada store a few years ago and I was certain I had enough money to buy whatever I pointed at. Everyone & everything around welcomed me like I could. When I got to hear the prices, I walked out with nothing.
I wanna be that Prada store that was nice even to someone like me, to tell me the price.
— Fregene Gbubemi
Private Chef and Knorr Taste Quest Judge, Gbubemi Fregene’s passion was to merge creativity fresh and unbridled with elements of the budding youth culture and the world class training he received at Le Cordon Bleu in order to make every meal a truly unique culinary experience.
On his return to Nigeria, the Chef Fregz brand was birthed out of a need for the young chef to communicate and connect with the upwardly mobile crowd which he has serviced hitherto.
The brand started off as DVARD which was a grilling BBQ and finger only brand. They slowly ventured into doing food for people but kept it low at 20 people maximum. It progressed to them being able to cater for larger crowds, but not more than 50 people. They also started to specialize in bespoke private dinners.
As of now Chef Fregz has grown to the point where they have their space and product lines like their canapés, private dinners, catering and consultation work.